SMISports Money Index
Sample dataNFL

Sample Team 04 (NFL)

The Sample Team 04 (NFL) average 55,782 fans per game in 2025, 82.0% of a 68,000 seat capacity. Payroll sits at 94.1% of the cap.

Compare with another team

Avg attendance

55,782

% of capacity

82.0%

Resale premium

+78%

Market viability

15

Attendance

Attendance vs capacity, 2021 to 2025

Bar: average attendance. Dashed box: capacity.

Source: Sample data generator (fictional), retrieved Oct 2, 2026. Fictional sample.

Tickets

Resale price ladder, 2025

  • Lowest$118
  • Average$249
  • Premium seats$815

Average face value $140. Resale average runs +78% over face.

Source: Sample data generator (fictional), retrieved Oct 2, 2026. Fictional sample.

Find tickets on SeatGeek

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Payroll

Payroll vs salary cap

94.1%
Payroll
$240.0M
Cap
$255.0M
Space
$15.0M

Tick mark: 100% of cap. MLB has no hard cap; its figure is the luxury tax threshold.

Source: Sample data generator (fictional), retrieved Oct 2, 2026. Fictional sample.

Valuation

Franchise valuation timeline

$6.49B

+7.9% CAGR

  • 2021
    $4.79B
  • 2022
    $5.13B
  • 2023
    $5.78B
  • 2024
    $6.11B
  • 2025
    $6.49B

Valuations are third-party estimates. Once real data runs, each will read "reported by" its publisher.

Source: Sample data generator (fictional), retrieved Oct 2, 2026. Fictional sample.

Media

Media deal summary

Local media rights: $49.6M per year.

National NFL contracts are shared league-wide and listed on the sources page once ingested.

Source: Sample data generator (fictional), retrieved Oct 2, 2026. Fictional sample.

Composite

Market viability: 15 / 100

  • Attendance % capacity (30%)0
  • Resale premium (25%)0
  • Valuation growth (20%)32
  • Metro population (15%)0
  • Payroll efficiency (10%)88

Our metric, scored against NFL peers. How it works.